Sale or Return on Investment

In my 'Though for the Day' on CW360 today, I mention that: "2002 was a year that had business concentrating on finding the real value in the systems that had been installed as a response to the Y2K threat"

I suspect that businesses are heartily sick of being lectured on ROI, by software companies, who after all, only look at 'Return on Investment' from a very narrow perspective. I'm told that measuring ROI is rather more of challenge than simply looking at software costs. It embraces people costs, capital investment and much much more and software represents the tip of a much larger and more expensive iceberg for the Financial Director, who heard a great deal about ROI three years ago and like the search for the Holy Grail, has still to find it.

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